:root {
  --noche: #0C2236;
  --campo: #12304A;
  --hueso: #EDEFEA;
  --niebla: #A9B9C7;
  --senal: #FF2E1F;
  --papel: #F7F8F5;
  --gris: #3E4A56;
  --gris-claro: #66727D;
  --linea: rgba(12, 34, 54, .12);
  --linea-fuerte: rgba(12, 34, 54, .24);
  --niebla-clara: #E3E9ED;
  --boton: #D92418;
  --boton-hover: #C8201A;
  --boton-texto: #FFFFFF;
  --grano: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='g'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 .05 0 0 0 0 .13 0 0 0 0 .21 0 0 0 .55 0'/%3E%3C/filter%3E%3Crect width='180' height='180' filter='url(%23g)'/%3E%3C/svg%3E");
  --grilla: linear-gradient(rgba(12, 34, 54, .055) 1px, transparent 1px) 0 0 / 72px 72px, linear-gradient(90deg, rgba(12, 34, 54, .055) 1px, transparent 1px) 0 0 / 72px 72px;
  --serif: "Fraunces", Georgia, serif;
  --sans: "Hanken Grotesk", system-ui, sans-serif;
  --gutter: clamp(16px, 4.4vw, 64px);
  --max: 1312px;
  --r: 14px;
  --sombra: 0 1px 2px rgba(12, 34, 54, .06), 0 12px 32px -12px rgba(12, 34, 54, .22);
  --cab: 76px;
  --curva: cubic-bezier(.22, 1, .36, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-padding-top: var(--cab); -webkit-text-size-adjust: 100%; }
body { margin: 0; background: var(--hueso); color: var(--noche); font-family: var(--sans); font-size: 18px; line-height: 1.55; -webkit-font-smoothing: antialiased; overflow-x: clip; }
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; }
h1, h2, h3, p, ul, ol, dl, dd { margin: 0; }
ul, ol { padding: 0; list-style: none; }
h2 { font-family: var(--serif); font-weight: 300; font-size: clamp(34px, 3.8vw, 54px); line-height: 1.06; letter-spacing: -.02em; max-width: 18ch; text-wrap: balance; font-variation-settings: "opsz" 120; }
h3 { font-weight: 600; font-size: 20px; line-height: 1.3; }
.sec { color: var(--gris); }
.oculto { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.wrap { width: 100%; max-width: calc(var(--max) + 2 * var(--gutter)); margin-inline: auto; padding-inline: var(--gutter); }
:focus-visible { outline: 2px solid var(--noche); outline-offset: 3px; border-radius: 4px; }
.banda :focus-visible { outline-color: var(--hueso); }

.saltar { position: fixed; left: 16px; top: -60px; z-index: 50; background: var(--noche); color: var(--hueso); padding: 12px 16px; border-radius: 8px; }
.saltar:focus { top: 12px; }

/* Logo: «mıra» con la ı sin punto y el punto Señal encima. El rojo es sólo para el punto del logo y la mira */
.logo { font-family: var(--serif); font-weight: 300; letter-spacing: -.045em; line-height: 1; white-space: nowrap; text-decoration: none; font-variation-settings: "opsz" 144; }
.logo .i { position: relative; display: inline-block; }
.logo .p { position: absolute; left: 50%; top: .27em; width: max(5px, .1em); height: max(5px, .1em); margin-left: min(-2.5px, -.05em); border-radius: 50%; background: var(--senal); }
.logo .p::after { content: ""; position: absolute; inset: 0; border-radius: 50%; border: max(1px, .012em) solid var(--senal); animation: halo 2.4s ease-out infinite; }
@keyframes halo { 0% { transform: scale(1); opacity: .6; } 100% { transform: scale(2.2); opacity: 0; } }

/* Botón principal: uno solo, rojo de la mira oscurecido para que el texto blanco pase AA (4,98:1) */
.boton { display: inline-flex; align-items: center; justify-content: center; min-height: 48px; padding: 12px 22px; border: 0; border-radius: 999px; background: var(--boton); color: var(--boton-texto); font: 600 16px/1.2 var(--sans); text-decoration: none; cursor: pointer; transition: transform .18s ease, box-shadow .18s ease, opacity .3s; white-space: nowrap; }
.boton:hover { background: var(--boton-hover); transform: translateY(-2px); box-shadow: 0 8px 18px -8px rgba(12, 34, 54, .4); }
.boton:active { transform: translateY(0) scale(.98); box-shadow: none; }
.boton--grande { min-height: 56px; padding-inline: 28px; font-size: 18px; }

.enlace { display: inline-flex; align-items: center; gap: 8px; min-height: 44px; font-weight: 500; text-decoration: underline; text-decoration-thickness: 1px; text-underline-offset: 6px; text-decoration-color: var(--linea-fuerte); transition: text-decoration-color .2s; }
.enlace::after { content: "→"; transition: transform .2s var(--curva); }
.enlace:hover { text-decoration-color: currentColor; }
.enlace:hover::after { transform: translateX(3px); }

/* Cabecera */
.cab { position: fixed; inset: 0 0 auto; z-index: 20; height: var(--cab); display: flex; align-items: center; background: var(--hueso); border-bottom: 1px solid var(--linea-fuerte); box-shadow: 0 1px 0 rgba(237, 239, 234, .6), 0 10px 24px -18px rgba(12, 34, 54, .45); transition: border-color .3s, background-color .3s; }
.cab.cab--noche { background: rgba(12, 34, 54, .94); color: var(--hueso); border-bottom-color: rgba(169, 185, 199, .2); }
.cab--noche :focus-visible { outline-color: var(--hueso); }
.cab__fila { display: flex; align-items: center; gap: 40px; }
.cab__logo { font-size: 40px; }
.cab__menu { display: flex; gap: 32px; margin-left: auto; }
.cab__menu a { position: relative; text-decoration: none; font-size: 17px; padding: 10px 0; }
.cab__menu a::after { content: ""; position: absolute; left: 0; right: 0; bottom: 4px; height: 1px; background: currentColor; transform: scaleX(0); transform-origin: left; transition: transform .25s ease; }
.cab__menu a:hover::after { transform: scaleX(1); }
.cab__boton.escondido { opacity: 0; pointer-events: none; }

main > section { position: relative; isolation: isolate; }
main > section:not(.hero)::after { content: ""; position: absolute; inset: 0; z-index: -1; background: var(--grano); opacity: .07; pointer-events: none; }
.banda::after { opacity: .16 !important; mix-blend-mode: screen; filter: invert(1); }
.fondo-grilla::before { content: ""; position: absolute; inset: 0; z-index: -1; background: var(--grilla); -webkit-mask-image: radial-gradient(ellipse 70% 60% at 50% 45%, #000 20%, transparent 78%); mask-image: radial-gradient(ellipse 70% 60% at 50% 45%, #000 20%, transparent 78%); pointer-events: none; }
.fondo-grilla--noche::before { background: linear-gradient(rgba(169, 185, 199, .08) 1px, transparent 1px) 0 0 / 72px 72px, linear-gradient(90deg, rgba(169, 185, 199, .08) 1px, transparent 1px) 0 0 / 72px 72px; -webkit-mask-image: radial-gradient(ellipse 80% 70% at 70% 30%, #000 10%, transparent 75%); mask-image: radial-gradient(ellipse 80% 70% at 70% 30%, #000 10%, transparent 75%); }
.encabezado { display: grid; grid-template-columns: minmax(0, 7fr) minmax(0, 5fr); gap: 24px 64px; align-items: end; margin-bottom: clamp(40px, 5vw, 64px); }
.encabezado .sec { max-width: 44ch; }

/* 1 · Hero: la foto de la senda peatonal; la mira recorre cinco personas y se cierra en la que compra */
.hero { height: 100vh; height: 100svh; overflow: hidden; background: var(--noche); }
.hero__escena { position: absolute; inset: 0; overflow: hidden; }
.hero__foto { position: absolute; left: 50%; top: 50%; width: max(100vw, 100svh * 3400 / 2262); aspect-ratio: 3400 / 2262; translate: -50% -50%; will-change: transform; }
.hero--animada .hero__foto { left: 0; top: 0; translate: none; }
.hero__base { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.hero__velo { position: absolute; inset: 0; background: radial-gradient(ellipse 48% 46% at 50% 55%, rgba(12, 34, 54, .86), rgba(12, 34, 54, .56) 72%, rgba(12, 34, 54, .32)); pointer-events: none; }
@media (max-width: 820px) { .hero__velo { background: radial-gradient(ellipse 110% 46% at 50% 55%, rgba(12, 34, 54, .88), rgba(12, 34, 54, .6) 70%, rgba(12, 34, 54, .4)); } }
.hero__sombra { position: absolute; inset: 0; opacity: 0; pointer-events: none; background: radial-gradient(circle at var(--sx, 50%) var(--sy, 50%), transparent 0 var(--sr, 100px), rgba(12, 34, 54, .58) calc(var(--sr, 100px) + 1px)); }
.hero__aro { position: absolute; left: 0; top: 0; width: 260px; height: 260px; margin: -130px 0 0 -130px; opacity: 0; color: var(--senal); pointer-events: none; filter: drop-shadow(0 0 1px rgba(255, 255, 255, .9)) drop-shadow(0 0 3px rgba(12, 34, 54, .35)); }
.hero__aro svg { width: 100%; height: 100%; overflow: visible; stroke-width: 3; }
.aro__enganche { opacity: 0; stroke-width: 4; stroke-linecap: square; }
.hero__punto, .hero__pulso { position: absolute; left: 0; top: 0; border-radius: 50%; opacity: 0; pointer-events: none; }
.hero__punto { width: 9px; height: 9px; margin: -4.5px 0 0 -4.5px; background: var(--senal); box-shadow: 0 0 0 2px var(--hueso); }
.hero__pulso { width: 48px; height: 48px; margin: -24px 0 0 -24px; border: 2px solid var(--senal); }
.hero__canal { position: absolute; left: 50%; bottom: 28px; translate: -50% 0; z-index: 3; display: flex; align-items: center; gap: 14px; padding: 8px 18px 8px 14px; border-radius: 999px; background: rgba(12, 34, 54, .9); color: var(--hueso); opacity: 0; visibility: hidden; pointer-events: none; }
.canal__puntos { display: flex; gap: 6px; }
.canal__puntos li { width: 8px; height: 8px; border-radius: 999px; background: rgba(169, 185, 199, .4); transition: width .35s var(--curva), background-color .25s ease; }
.canal__puntos li.visto { background: var(--hueso); }
.canal__puntos li.activo { width: 24px; background: var(--senal); }
.canal__texto { display: flex; gap: 10px; font-weight: 600; font-size: 16px; line-height: 1.2; white-space: nowrap; }
.canal__num { color: var(--niebla); font-variant-numeric: tabular-nums; }
.canal__nombre { display: inline-block; }
.hero__compra { position: absolute; left: 0; top: 0; translate: 0 -50%; opacity: 0; font-family: var(--serif); font-style: italic; font-weight: 300; font-size: clamp(30px, 3vw, 44px); color: var(--hueso); white-space: nowrap; }

.marca { position: absolute; left: var(--x); top: var(--y); width: 10px; height: 10px; margin: -5px 0 0 -5px; border-radius: 50%; background: var(--senal); border: 2px solid var(--hueso); box-shadow: 0 0 0 1px rgba(12, 34, 54, .35); opacity: 0; visibility: hidden; transform: scale(var(--inv, 1)); }

/* Piezas del hero: un anuncio de cada canal, armado en HTML con marcas de las demos */
.piezas { position: absolute; inset: 0; pointer-events: none; }
.pieza { position: absolute; left: 0; top: 0; width: 300px; opacity: 0; visibility: hidden; transform-origin: 0 0; }
.pieza--ancha { width: 380px; }
.pieza__rotulo { display: inline-flex; align-items: center; gap: 8px; margin-bottom: 10px; padding: 6px 14px 6px 10px; border-radius: 999px; background: var(--noche); color: var(--hueso); font-size: 16px; font-weight: 600; line-height: 1.2; white-space: nowrap; }
.pieza__rotulo img { width: auto; height: 16px; }
.pieza__rotulo img[src*="tiktok"], .pieza__rotulo img[src*="globe"] { filter: invert(1); }
.fb, .li, .wa, .nav, .tt { overflow: hidden; border-radius: 12px; background: #fff; color: #1C1E21; box-shadow: 0 1px 2px rgba(12, 34, 54, .12), 0 24px 48px -20px rgba(12, 34, 54, .55); font-size: 16px; line-height: 1.3; }
.av { flex: none; width: 40px; height: 40px; border-radius: 50%; display: grid; place-items: center; font-style: normal; font-weight: 600; font-family: var(--serif); font-size: 19px; color: #fff; }
.av--cauce { background: #1F6F8B; }
.av--arce { background: #4A6B5D; }
.av--hocico { background: #B5653A; width: 44px; height: 44px; border: 2px solid #fff; }
.av--nire { background: #3D5A45; }
.fb__cab, .li__cab { display: flex; align-items: center; gap: 10px; padding: 12px 12px 8px; }
.fb__cab > span:nth-child(2), .li__cab > span:nth-child(2) { display: flex; flex-direction: column; min-width: 0; }
.fb__cab b, .li__cab b { font-weight: 600; }
.fb__cab small, .li__cab small { font-size: 16px; color: #65676B; }
.fb__mas { margin-left: auto; width: 20px; height: 4px; background: radial-gradient(circle, #65676B 1.6px, transparent 2px) 0 0 / 7px 4px repeat-x; }
.fb__texto, .li__texto { padding: 0 12px 10px; }
.fb__img, .li__img { width: 100%; aspect-ratio: 16 / 10; object-fit: cover; }
.fb__pie { display: flex; align-items: center; justify-content: space-between; gap: 10px; padding: 10px 12px; background: #F0F2F5; }
.fb__pie span:first-child { display: flex; flex-direction: column; min-width: 0; }
.fb__pie small { font-size: 16px; color: #65676B; }
.fb__pie b { font-weight: 600; }
.fb__boton { flex: none; padding: 8px 12px; border-radius: 6px; background: #E4E6EB; font-weight: 600; white-space: nowrap; }
.fb__acciones, .li__acciones { display: flex; justify-content: space-around; padding: 10px 8px; border-top: 1px solid #E4E6EB; color: #65676B; font-weight: 600; }
.li { color: #191919; }
.li__cab small { color: #666; }
.li__seguir { margin-left: auto; color: #0A66C2; font-weight: 600; white-space: nowrap; }
.li__pie { display: flex; align-items: center; justify-content: space-between; gap: 10px; padding: 10px 12px; background: #EEF3F8; }
.li__pie b { font-weight: 600; }
.li__boton { flex: none; padding: 6px 14px; border: 1px solid #0A66C2; border-radius: 999px; color: #0A66C2; font-weight: 600; white-space: nowrap; }
.li__acciones { color: #666; border-top-color: #E8E8E8; }
.tt { position: relative; width: 252px; aspect-ratio: 9 / 16; background: #111; color: #fff; }
.tt__img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.tt::after { content: ""; position: absolute; inset: 45% 0 0; background: linear-gradient(transparent, rgba(0, 0, 0, .7)); }
.tt__arriba { position: absolute; top: 12px; left: 0; right: 0; z-index: 1; display: flex; justify-content: center; gap: 16px; text-shadow: 0 1px 2px rgba(0, 0, 0, .5); }
.tt__arriba span { opacity: .75; }
.tt__arriba b { font-weight: 600; border-bottom: 2px solid #fff; padding-bottom: 2px; }
.tt__riel { position: absolute; right: 8px; bottom: 168px; z-index: 1; display: flex; flex-direction: column; align-items: center; gap: 16px; }
.tt__riel svg { width: 30px; height: 30px; fill: #fff; filter: drop-shadow(0 1px 2px rgba(0, 0, 0, .4)); }
.tt__abajo { position: absolute; left: 12px; right: 52px; bottom: 12px; z-index: 1; display: grid; gap: 4px; text-shadow: 0 1px 2px rgba(0, 0, 0, .5); }
.tt__abajo b { font-weight: 600; }
.tt__abajo small { font-size: 16px; opacity: .85; }
.tt__boton { margin-top: 4px; padding: 8px 12px; border-radius: 4px; background: #FE2C55; font-weight: 600; text-align: center; text-shadow: none; }
.wa { background: #EFE7DD; }
.wa__cab { display: flex; align-items: center; gap: 10px; padding: 10px 12px; background: #075E54; color: #fff; }
.wa__cab span { display: flex; flex-direction: column; }
.wa__cab b { font-weight: 600; }
.wa__cab small { font-size: 16px; opacity: .85; }
.wa__chat { display: flex; flex-direction: column; gap: 8px; padding: 14px 10px; }
.wa__msj { max-width: 86%; align-self: flex-start; padding: 7px 10px 5px; border-radius: 10px; background: #fff; color: #111B21; box-shadow: 0 1px 1px rgba(0, 0, 0, .06); }
.wa__msj--el { align-self: flex-end; background: #D9FDD3; }
.wa__msj small { display: block; text-align: right; font-size: 16px; color: #4F5D65; line-height: 1.1; margin-top: 2px; }
.nav { background: #fff; }
.nav__barra { display: flex; align-items: center; gap: 10px; padding: 10px 12px; background: #E9ECEF; border-bottom: 1px solid #DADDE1; }
.nav__puntos { display: flex; gap: 6px; }
.nav__puntos i { width: 10px; height: 10px; border-radius: 50%; background: #C4C8CD; }
.nav__url { flex: 1; min-width: 0; padding: 4px 10px; border-radius: 6px; background: #fff; color: #3E4A56; font-size: 16px; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.nav__img { width: 100%; aspect-ratio: 16 / 10; object-fit: cover; object-position: top; }

.hero__copia { position: relative; z-index: 2; height: 100%; display: flex; flex-direction: column; justify-content: center; align-items: center; text-align: center; padding-top: var(--cab); }
.hero h1 { font-family: var(--serif); font-weight: 300; font-size: clamp(52px, 7.6vw, 124px); line-height: .98; letter-spacing: -.035em; max-width: 12ch; font-variation-settings: "opsz" 144; }
.hero h1 { color: var(--hueso); font-weight: 400; }
.hero__cierre { white-space: nowrap; }
.hero__mira { position: relative; display: inline-block; font-style: normal; }
.hero__mira .i { position: relative; display: inline-block; }
.hero__mira .p { position: absolute; left: 50%; top: .25em; width: .13em; height: .13em; margin-left: -.065em; border-radius: 50%; background: var(--senal); }
.hero__mira .p::after { content: ""; position: absolute; inset: 0; border-radius: 50%; border: 2px solid var(--senal); animation: halo 2.4s ease-out infinite; }
.hero__bajada { margin-top: 28px; max-width: 34ch; font-size: clamp(19px, 1.5vw, 22px); line-height: 1.45; color: var(--hueso); }
.hero__dato { margin-top: 16px; color: var(--hueso); font-weight: 500; }
.hero__baja { position: absolute; left: 50%; bottom: 24px; translate: -50% 0; z-index: 2; color: var(--hueso); font-size: 16px; }
.hero__baja::after { content: ""; display: block; width: 1px; height: 28px; margin: 8px auto 0; background: currentColor; animation: baja 2s ease-in-out infinite; transform-origin: top; }
@keyframes baja { 0%, 100% { transform: scaleY(.3); } 50% { transform: scaleY(1); } }

.hero__placa > * { opacity: 0; transform: translateY(16px); animation: entra .9s var(--curva) forwards; }
.hero__placa > :nth-child(2) { animation-delay: .12s; }
.hero__placa > :nth-child(3) { animation-delay: .22s; }
.hero__placa { display: flex; flex-direction: column; align-items: inherit; }

@keyframes entra { to { opacity: 1; transform: none; } }

/* 2 · Frase: se escribe letra por letra con el scroll; el subrayado de lo destacado se dibuja a la par */
.frase { min-height: 70svh; display: flex; align-items: center; padding-block: 96px 48px; background: var(--hueso); }
.frase__fijo { width: 100%; }
.js .frase { display: block; height: 150svh; padding-block: 0; }
.js .frase__fijo { position: sticky; top: calc(var(--cab) + 14svh); padding-block: 72px 40px; }
.frase__texto { font-family: var(--serif); font-weight: 300; font-size: clamp(34px, 4.6vw, 70px); line-height: 1.12; letter-spacing: -.02em; max-width: 22ch; color: var(--gris); font-variation-settings: "opsz" 144; }
.frase__texto mark { color: var(--noche); background-color: transparent; background-image: linear-gradient(var(--senal), var(--senal)); background-repeat: no-repeat; background-position: 0 94%; background-size: var(--resalte, 100%) .07em; }
.js .frase__texto .w { display: inline-block; white-space: nowrap; }
.frase__texto.tipeo .c { opacity: 0; }
.frase__texto.tipeo .c.on { opacity: 1; }
.frase__cursor { display: inline-block; position: relative; width: 0; height: 1em; vertical-align: baseline; }
.frase__cursor::after { content: ""; position: absolute; left: 3px; bottom: -.08em; width: 3px; height: 1em; background: var(--noche); animation: titila 1s steps(1) infinite; }
.frase__cursor.quieto::after { animation: none; }
@keyframes titila { 50% { opacity: 0; } }

/* 3 · Servicios en diagrama */
.servicios { padding-block: 80px 88px; background: linear-gradient(var(--hueso), var(--papel) 60%, var(--papel)); }
.servicios .encabezado { margin-bottom: 16px; }
.servicios h2 { max-width: 20ch; }
.diagrama { position: relative; height: 840px; }
.diagrama__lineas { position: absolute; inset: 0; width: 100%; height: 100%; }
.diagrama__lineas line { stroke: var(--niebla); stroke-width: 1; vector-effect: non-scaling-stroke; stroke-dasharray: 4 6; animation: fluye 2.8s linear infinite; }
@keyframes fluye { to { stroke-dashoffset: -20; } }
.diagrama__fondo { position: absolute; left: 50%; top: 50%; width: 1500px; height: 1500px; translate: -50% -50%; pointer-events: none; stroke: var(--linea-fuerte); stroke-width: 1; }
.orbita { transform-origin: 500px 500px; animation: gira 160s linear infinite; }
.orbita--2 { animation-duration: 220s; animation-direction: reverse; }
.orbita--3 { animation-duration: 280s; }
.orbita--4 { animation-duration: 340s; animation-direction: reverse; stroke: var(--linea); }
@keyframes gira { to { transform: rotate(360deg); } }
.servicios { overflow: clip; }
.servicios:not(.en-vista) .orbita, .servicios:not(.en-vista) .nodo, .servicios:not(.en-vista) .diagrama__lineas line { animation-play-state: paused; }
.centro { position: absolute; left: 50%; top: 50%; width: 220px; height: 220px; translate: -50% -50%; display: grid; place-items: center; }
.centro__reticula { position: absolute; inset: 0; width: 100%; height: 100%; stroke: var(--senal); stroke-width: 1.2; overflow: visible; }
.centro::before { content: ""; position: absolute; inset: 8%; border-radius: 50%; background: var(--papel); }
.centro__punto { position: absolute; left: 50%; top: 50%; width: 14px; height: 14px; margin: -7px 0 0 -7px; border-radius: 50%; background: var(--senal); box-shadow: 0 0 0 0 rgba(255, 46, 31, .5); animation: late 2.4s ease-out infinite; }
@keyframes late { 0% { box-shadow: 0 0 0 0 rgba(255, 46, 31, .5); } 100% { box-shadow: 0 0 0 18px rgba(255, 46, 31, 0); } }
.nodo { position: absolute; left: var(--x); top: var(--y); translate: -50% -50%; width: 278px; z-index: 1; animation: deriva var(--dur, 11s) ease-in-out var(--ret, 0s) infinite alternate; }
.nodo:nth-child(2) { --dur: 13s; --ret: -4s; --dx: -7px; --dy: 5px; }
.nodo:nth-child(3) { --dur: 12s; --ret: -8s; --dx: 5px; --dy: 8px; }
.nodo:nth-child(4) { --dur: 14s; --ret: -2s; --dx: -6px; --dy: -6px; }
.nodo:nth-child(5) { --dur: 10s; --ret: -6s; --dx: 7px; --dy: -5px; }
.nodo:nth-child(6) { --dur: 15s; --ret: -9s; --dx: -5px; --dy: 7px; }
.nodo:nth-child(7) { --dur: 12.5s; --ret: -3s; --dx: 6px; --dy: 6px; }
@keyframes deriva { from { transform: translate(0, 0); } to { transform: translate(var(--dx, 6px), var(--dy, -7px)); } }
.nodo a { display: block; padding: 18px 20px 16px; background: #FFFFFF; border: 1px solid var(--linea); border-radius: var(--r); text-decoration: none; transition: transform .2s ease, border-color .2s ease, box-shadow .2s ease; }
.nodo a:hover { transform: translateY(-2px); border-color: var(--noche); box-shadow: var(--sombra); }
.nodo--primero a { border-color: var(--noche); box-shadow: inset 0 0 0 1px var(--noche); }
.nodo__nombre { display: block; font-family: var(--serif); font-size: 24px; line-height: 1.15; letter-spacing: -.01em; }
.nodo__nombre::after { content: "\00a0→"; font-family: var(--sans); font-size: 18px; transition: margin .2s ease; }
.nodo a:hover .nodo__nombre::after { margin-left: 4px; }
.nodo__precio { display: inline-block; margin-top: 10px; padding: 2px 10px; border-radius: 8px; background: rgba(12, 34, 54, .07); font-weight: 600; font-size: 18px; line-height: 1.4; font-variant-numeric: tabular-nums; }
.nodo__nota { display: block; margin-top: 4px; color: var(--gris); font-size: 16px; line-height: 1.35; }
.nodo__icos { display: flex; gap: 12px; align-items: center; margin-top: 12px; padding-top: 12px; border-top: 1px solid var(--linea); }
.nodo__icos img { width: auto; height: 20px; }

/* 4 · Asistente: en escritorio la sección se queda quieta mientras avanza la charla */
.asistente { min-height: 100svh; display: flex; align-items: center; padding-block: 72px; background: linear-gradient(var(--papel), var(--niebla-clara) 22%, var(--niebla-clara) 80%, var(--hueso)); }
.asistente__fijo { width: 100%; }
.asistente__grilla { display: grid; grid-template-columns: minmax(0, 6fr) minmax(0, 5fr); grid-template-areas: "texto cel" "precio cel"; gap: 0 64px; align-items: center; }
.asistente__texto { grid-area: texto; align-self: end; }
.asistente__cel { grid-area: cel; display: flex; justify-content: center; }
.asistente__precio { grid-area: precio; align-self: start; }
.asistente__texto h2 { max-width: 15ch; }
.asistente__gancho { margin-top: 24px; font-family: var(--serif); font-weight: 300; font-size: clamp(24px, 2.2vw, 32px); line-height: 1.2; max-width: 24ch; }
.asistente__texto > .sec { margin-top: 20px; max-width: 44ch; }
.precio-par { display: flex; flex-wrap: wrap; gap: 16px 48px; margin-top: 32px; padding-top: 24px; border-top: 1px solid var(--linea); }
.precio-par div { display: flex; flex-direction: column-reverse; }
.precio-par dd { align-self: flex-start; margin-top: 6px; padding: 2px 12px 4px; border-radius: 8px; background: var(--noche); color: var(--hueso); font-family: var(--serif); font-size: 34px; line-height: 1.1; font-variant-numeric: tabular-nums; }
.precio-par dt { color: var(--gris); }
.asistente .enlace { margin-top: 20px; }
.js .asistente { display: block; height: 165svh; padding-block: 0; }
.js .asistente__fijo { position: sticky; top: var(--cab); height: calc(100svh - var(--cab)); display: flex; align-items: center; }
.tel { width: 340px; height: min(680px, calc(100svh - var(--cab) - 48px)); border-radius: 48px; background: #0B0F14; padding: 12px; box-shadow: 0 30px 60px -30px rgba(12, 34, 54, .45); }
.tel__pantalla { height: 100%; border-radius: 38px; overflow: hidden; background: #EFE7DD; display: flex; flex-direction: column; }
.wa-cab { background: #075E54; color: #fff; padding: 34px 16px 12px; display: flex; align-items: center; gap: 10px; line-height: 1.25; }
.wa-cab i { width: 38px; height: 38px; border-radius: 50%; background: #D7E3E0; display: grid; place-items: center; font-style: normal; color: #075E54; font-weight: 600; }
.wa-cab b { display: block; font-size: 16px; font-weight: 600; }
.wa-cab span { display: block; font-size: 16px; opacity: .85; }
.wa-chat { flex: 1; padding: 14px 12px; display: flex; flex-direction: column; justify-content: flex-end; gap: 8px; overflow: hidden; }
.msj { max-width: 84%; padding: 8px 10px 6px; border-radius: 10px; font-size: 16px; line-height: 1.35; color: #111B21; background: #fff; align-self: flex-start; box-shadow: 0 1px 1px rgba(0, 0, 0, .06); }
.msj--el { align-self: flex-end; background: #D9FDD3; }
.msj small { display: block; text-align: right; font-size: 16px; color: #4F5D65; line-height: 1.1; margin-top: 2px; }
.msj--tipeo { display: none; gap: 4px; padding: 12px 14px; }
.msj--tipeo i { width: 7px; height: 7px; border-radius: 50%; background: #8696A0; animation: tipeo 1.1s ease-in-out infinite; }
.msj--tipeo i:nth-child(2) { animation-delay: .15s; }
.msj--tipeo i:nth-child(3) { animation-delay: .3s; }
@keyframes tipeo { 0%, 60%, 100% { transform: translateY(0); opacity: .5; } 30% { transform: translateY(-4px); opacity: 1; } }
.wa-chat.vivo .msj { display: none; }
.wa-chat.vivo .msj.on { display: block; animation: burbuja .32s var(--curva) both; }
.wa-chat.vivo .msj--tipeo.on { display: flex; }
.msj--el { transform-origin: 100% 100%; }
@keyframes burbuja { from { opacity: 0; transform: translateY(10px) scale(.96); } to { opacity: 1; transform: none; } }

.trabajos { min-height: 100svh; display: flex; align-items: center; padding-block: 72px; background: var(--hueso); }
.trabajos__grilla { display: grid; grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); gap: 72px; align-items: center; }
.trabajos__texto h2 { max-width: 14ch; }
.trabajos__texto > .sec { margin-top: 20px; max-width: 40ch; }
.tipos { margin-top: 28px; border-top: 1px solid var(--linea-fuerte); }
.tipos li { display: flex; justify-content: space-between; align-items: baseline; gap: 16px; padding: 14px 0; border-bottom: 1px solid var(--linea); }
.tipos__nombre { font-family: var(--serif); font-size: 24px; line-height: 1.2; letter-spacing: -.01em; }
.tipos__precio { font-weight: 600; font-variant-numeric: tabular-nums; white-space: nowrap; }
.tipos__nota { margin-top: 14px; color: var(--gris); }
.trabajos__links { display: flex; flex-wrap: wrap; gap: 4px 32px; margin-top: 16px; }
.demo { position: relative; padding: 0 9% 40px 0; }
.demo__nav { overflow: hidden; border-radius: 12px; background: #fff; box-shadow: 0 1px 2px rgba(12, 34, 54, .1), 0 30px 60px -30px rgba(12, 34, 54, .45); }
.demo__nav .nav__barra { display: flex; }
.demo__pantalla { position: relative; aspect-ratio: 16 / 10; background: var(--noche); }
.demo__video { display: block; width: 100%; height: 100%; object-fit: cover; }
.demo__play { position: absolute; left: 50%; top: 50%; translate: -50% -50%; z-index: 2; display: grid; place-items: center; width: 88px; height: 88px; padding: 0; border: 0; border-radius: 50%; background: var(--boton); color: var(--boton-texto); cursor: pointer; box-shadow: 0 0 0 8px rgba(237, 239, 234, .35), 0 18px 36px -12px rgba(12, 34, 54, .6); transition: transform .2s var(--curva), background-color .2s ease, opacity .25s ease; }
.demo__play svg { width: 34px; height: 34px; margin-left: 4px; fill: currentColor; }
.demo__play:hover { background: var(--boton-hover); transform: scale(1.06); }
.demo__play:active { transform: scale(.97); }
.demo__play:focus-visible { outline: 3px solid var(--hueso); outline-offset: 4px; }
.demo.reproduciendo .demo__pantalla .demo__play { opacity: 0; pointer-events: none; }
.demo.reproduciendo .demo__pantalla { cursor: pointer; }
.demo__cel { position: absolute; right: 0; bottom: -40px; width: 24%; overflow: hidden; border: 7px solid #0B0F14; border-radius: 26px; background: #0B0F14; box-shadow: 0 24px 48px -20px rgba(12, 34, 54, .55); }
.demo__cel img { width: 100%; aspect-ratio: 390 / 844; object-fit: cover; object-position: top; border-radius: 19px; }
.demo__play--cel { display: none; }

/* 6 · Caso real: banda Noche. Rótulo, título, el resultado arriba y el sistema en cuatro pasos */
.numeros { padding-block: 104px 112px; }
.caso__rotulo { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 14px; margin-bottom: 24px; color: var(--niebla); font-size: 18px; }
.caso__pastilla { display: inline-flex; align-items: center; gap: 10px; padding: 8px 18px 8px 14px; font-size: 20px; border-radius: 999px; background: var(--hueso); color: var(--noche); font-weight: 600; }
.caso__pastilla::before { content: ""; width: 10px; height: 10px; border-radius: 50%; background: var(--senal); box-shadow: 0 0 0 3px rgba(255, 46, 31, .22); }
.numeros h2 { max-width: 20ch; }
.recorrido { position: relative; margin-top: 56px; --largo: 0px; }
.recorrido__linea { position: absolute; left: 0; top: 0; width: var(--largo); height: 2px; margin-top: -1px; background: rgba(169, 185, 199, .3); }
.recorrido__linea i { position: absolute; inset: 0; background: var(--senal); transform-origin: 0 0; transform: scaleX(var(--avance, 1)); }
.cifras { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0 var(--gutter); border-top: 1px solid rgba(169, 185, 199, .3); }
.cifra { position: relative; display: flex; flex-direction: column; gap: 14px; padding-top: 32px; transition: opacity .5s var(--curva), transform .5s var(--curva); }
.cifra::before { content: ""; position: absolute; left: 0; top: -6px; width: 11px; height: 11px; border-radius: 50%; background: var(--senal); box-shadow: 0 0 0 4px var(--noche); transition: background-color .3s, box-shadow .3s; }
.cifras dt { display: flex; flex-direction: column; gap: 2px; color: var(--niebla); max-width: 24ch; }
.cifras dt > span:last-child { min-height: 3.1em; }
.cifra__nombre { color: var(--hueso); font-weight: 600; font-size: 16px; letter-spacing: .08em; text-transform: uppercase; }
.cifras dd { font-family: var(--serif); font-weight: 300; font-size: clamp(52px, 5.6vw, 84px); line-height: 1; letter-spacing: -.03em; font-variant-numeric: tabular-nums; white-space: nowrap; }
.cifra--roas dd { font-size: clamp(64px, 7.4vw, 112px); color: var(--hueso); }
.cifra--roas dd::after { content: ""; display: block; width: 1.1em; height: 3px; margin-top: 14px; background: var(--senal); }
.recorrido--vivo .cifra--roas:not(.alcanzada) { opacity: 0; transform: translateY(12px); }
.recorrido--completo .cifra--roas { opacity: 1; transform: none; }
.recorrido--vivo .cifra:not(.cifra--inversion):not(.alcanzada)::before { background: var(--campo); box-shadow: 0 0 0 1px var(--niebla); }
.sistema__titulo { margin-top: 72px; font-family: var(--serif); font-weight: 300; font-size: clamp(26px, 2.4vw, 34px); line-height: 1.15; letter-spacing: -.01em; }
.sistema { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 0; margin-top: 28px; counter-reset: paso; }
.sistema li { position: relative; padding: 24px 28px 28px 0; border-top: 1px solid rgba(169, 185, 199, .3); counter-increment: paso; }
.sistema li:not(:last-child)::after { content: ""; position: absolute; right: 18px; top: -5px; width: 9px; height: 9px; border-top: 1px solid var(--niebla); border-right: 1px solid var(--niebla); transform: rotate(45deg); }
.sistema li::before { content: ""; position: absolute; left: 0; top: -4px; width: 7px; height: 7px; border-radius: 50%; background: var(--senal); }
.sistema__ico { display: flex; align-items: center; gap: 10px; width: fit-content; height: 44px; margin-bottom: 14px; padding: 0 12px; border-radius: 10px; background: var(--hueso); }
.sistema__ico img { width: auto; height: 22px; }
.sistema__ico--punto i { width: 14px; height: 14px; border-radius: 50%; background: var(--senal); }
.sistema b { display: block; font-family: var(--serif); font-weight: 400; font-size: 30px; line-height: 1.1; letter-spacing: -.01em; }
.sistema p { margin-top: 8px; color: var(--niebla); max-width: 26ch; }

/* 7 · Miedos: título fijo a la izquierda, acordeón a la derecha; uno abierto a la vez */
.miedos { padding-block: 112px; background: linear-gradient(var(--papel), var(--papel) 70%, var(--hueso)); }
.miedos__grilla { display: grid; grid-template-columns: minmax(0, 4fr) minmax(0, 8fr); gap: 64px; align-items: start; }
.miedos__cab { position: sticky; top: calc(var(--cab) + 40px); }
.miedos__cab h2 { max-width: 12ch; }
.miedos__cab .sec { margin-top: 20px; max-width: 30ch; }
.miedos__cab .enlace { margin-top: 16px; }
.dudas { border-top: 1px solid var(--linea-fuerte); --acc-expand: 320ms; --acc-collapse: 220ms; --acc-ease: cubic-bezier(.22, 1, .36, 1); }
.duda { border-bottom: 1px solid var(--linea-fuerte); }
.duda__num { flex: none; width: 2.2em; font-family: var(--sans); font-style: normal; font-size: 16px; font-weight: 500; color: var(--gris); font-variant-numeric: tabular-nums; }
.duda__texto { flex: 1; }
.duda h3 { font: inherit; }
.duda__boton { display: flex; width: 100%; align-items: baseline; gap: 16px; min-height: 88px; padding: 28px 0; border: 0; background: none; color: var(--noche); text-align: left; cursor: pointer; font-family: var(--serif); font-style: italic; font-weight: 300; font-size: 28px; line-height: 1.22; letter-spacing: -.01em; }
.duda__boton:hover .duda__signo { background: var(--noche); color: var(--hueso); }
.duda__signo { flex: none; align-self: center; display: grid; place-items: center; width: 40px; height: 40px; border-radius: 50%; border: 1px solid var(--linea-fuerte); color: var(--noche); transition: background-color .2s, color .2s; }
.duda__signo svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 1.6; stroke-linecap: round; stroke-linejoin: round; transform: scaleY(1); transition: transform var(--acc-collapse) var(--acc-ease); }
.duda__signo path { vector-effect: non-scaling-stroke; }
.duda[data-open="true"] .duda__signo { background: var(--noche); border-color: var(--noche); color: var(--hueso); }
.duda[data-open="true"] .duda__signo svg { transform: scaleY(-1); transition-duration: var(--acc-expand); }
.duda__panel { display: grid; grid-template-rows: 0fr; transition: grid-template-rows var(--acc-collapse) var(--acc-ease); }
.duda[data-open="true"] .duda__panel { grid-template-rows: 1fr; transition-duration: var(--acc-expand); }
.duda__interior { overflow: hidden; min-height: 0; opacity: 0; transition: opacity var(--acc-collapse) var(--acc-ease); }
.duda[data-open="true"] .duda__interior { opacity: 1; transition-duration: var(--acc-expand); }
.duda__interior p { max-width: 52ch; padding: 0 64px 36px calc(2.2em + 16px); color: var(--gris); line-height: 1.65; }
.duda__interior b { display: block; margin-bottom: 8px; color: var(--noche); font-weight: 600; }

/* 8 · Soporte: chat, 30 días y reporte de ejemplo */
.soporte { padding-block: 112px; background: linear-gradient(var(--hueso), var(--hueso) 40%, var(--niebla-clara)); }
.soporte__grilla { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 24px; }
.apoyo { margin: 0; display: flex; flex-direction: column; }
.apoyo__visual { position: relative; min-height: 320px; display: flex; flex-direction: column; justify-content: center; padding: 28px; border-radius: var(--r); background: #FFFFFF; border: 1px solid var(--linea); }
.apoyo__visual--chat { background: #EFE7DD; border-color: transparent; }
.apoyo figcaption { margin-top: 16px; color: var(--gris); max-width: 38ch; }
.apoyo figcaption b { color: var(--noche); font-weight: 600; }
.sp-chat { display: flex; flex-direction: column; gap: 10px; }
.sp-msj { max-width: 88%; align-self: flex-start; padding: 8px 12px 6px; border-radius: 10px; background: #fff; color: #111B21; font-size: 16px; line-height: 1.35; box-shadow: 0 1px 1px rgba(0, 0, 0, .06); }
.sp-msj--el { align-self: flex-end; background: #D9FDD3; }
.sp-msj small { display: block; text-align: right; font-size: 16px; color: #4F5D65; line-height: 1.1; margin-top: 2px; }
.sp-dias { display: grid; gap: 22px; padding-left: 28px; position: relative; }
.sp-dias::before { content: ""; position: absolute; left: 6px; top: 8px; bottom: 8px; border-left: 1px solid var(--linea-fuerte); }
.sp-dias li { position: relative; display: grid; gap: 2px; }
.sp-dias li::before { content: ""; position: absolute; left: -28px; top: 6px; width: 13px; height: 13px; border-radius: 50%; background: var(--papel); border: 2px solid var(--noche); }
.sp-dias li:last-child::before { background: var(--senal); border-color: var(--senal); }
.sp-dias b { font-family: var(--serif); font-weight: 400; font-size: 24px; line-height: 1.1; }
.sp-dias span { color: var(--gris); }
.sp-barra { display: none; }
.sp-reporte { padding: 20px; border-radius: 12px; background: #fff; box-shadow: var(--sombra); }
.sp-reporte__cab { display: flex; justify-content: space-between; align-items: center; gap: 12px; padding-bottom: 12px; border-bottom: 1px solid var(--linea); }
.sp-reporte__cab b { font-weight: 600; }
.sp-reporte__cab span { padding: 2px 10px; border-radius: 999px; background: rgba(12, 34, 54, .07); font-size: 16px; font-weight: 500; }
.sp-reporte dl { display: grid; grid-template-columns: 1fr 1fr; gap: 16px 12px; margin-top: 14px; }
.sp-reporte dl div { display: flex; flex-direction: column-reverse; }
.sp-reporte dd { font-family: var(--serif); font-size: 32px; line-height: 1.1; font-variant-numeric: tabular-nums; }
.sp-reporte dt { color: var(--gris); font-size: 16px; line-height: 1.3; }

/* 9 · Valores: la foto del buzo con la firma pegada abajo, a la izquierda; las creencias a la derecha */
.valores { padding-block: 88px 80px; background: linear-gradient(var(--niebla-clara), var(--papel) 30%, var(--papel)); }
.valores__grilla { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); gap: 40px 0; align-items: start; }
.valores__autor { grid-column: 1 / span 4; margin: 0; width: min(100%, 320px); }
.valores__texto { grid-column: 6 / -1; }
.valores__foto { overflow: hidden; border-radius: var(--r); aspect-ratio: 4 / 5; }
.valores__foto img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 40%; transition: transform .6s var(--curva); }
.valores__foto:hover img { transform: scale(1.025); }
.valores__intro { margin-top: 24px; font-family: var(--serif); font-weight: 300; font-size: clamp(22px, 2vw, 28px); line-height: 1.25; max-width: 30ch; }
.valores__lista { margin-top: 32px; border-top: 1px solid var(--linea); }
.valores__lista li { padding: 14px 0; border-bottom: 1px solid var(--linea); color: var(--gris); }
.valores__lista b { color: var(--noche); font-weight: 600; }
.valores__firma { display: flex; flex-direction: column; align-items: flex-start; margin-top: 14px; }
.firma { font-family: "Mrs Saint Delafield", cursive; font-weight: 400; font-size: 64px; line-height: 1; color: var(--noche); letter-spacing: 0; padding: 4px 8px 0 0; }
.valores__cargo { margin-top: 2px; color: var(--gris); font-size: 16px; }

/* Banda Noche */
.banda { background: var(--noche); color: var(--hueso); }
.banda .sec { color: var(--niebla); }

/* 10 · Auditoría */
.auditoria { min-height: 100svh; display: flex; align-items: center; padding-block: 112px; background: linear-gradient(var(--noche), var(--campo)); }
.auditoria__grilla { display: grid; grid-template-columns: minmax(0, 6fr) minmax(0, 5fr); gap: 64px; align-items: start; }
.auditoria h2 { max-width: 14ch; }
.auditoria .sec { margin-top: 24px; max-width: 40ch; }
.pasos { margin-top: 40px; border-top: 1px solid rgba(169, 185, 199, .3); max-width: 520px; }
.pasos li { display: grid; grid-template-columns: 40px 1fr; gap: 12px; padding: 16px 0; border-bottom: 1px solid rgba(169, 185, 199, .3); }
.pasos b { font-family: var(--serif); font-weight: 300; font-size: 24px; line-height: 1.1; color: var(--senal); }
.form { display: grid; gap: 10px; padding: 32px; background: var(--campo); border-radius: var(--r); }
.form label { font-weight: 500; }
.form input { min-height: 52px; margin-bottom: 14px; padding: 12px 16px; border: 1px solid rgba(169, 185, 199, .45); border-radius: 10px; background: var(--noche); color: var(--hueso); font: 18px/1.3 var(--sans); }
.form input:focus { outline: 2px solid var(--hueso); outline-offset: 1px; }
.form .boton { margin-top: 8px; }
.form__aviso { margin-top: 8px; padding: 12px 16px; border-radius: 10px; background: rgba(169, 185, 199, .14); }

/* Pie */
.pie { background: var(--noche); color: var(--hueso); padding-block: 88px 72px; border-top: 1px solid rgba(169, 185, 199, .2); }
.pie__cabeza { display: flex; align-items: flex-end; justify-content: space-between; gap: 40px; }
.pie__logo { display: inline-block; font-size: clamp(88px, 10vw, 144px); color: inherit; }
.pie__frase { margin-top: 18px; font-family: var(--serif); font-weight: 300; font-size: clamp(24px, 2.2vw, 32px); line-height: 1.2; letter-spacing: -.01em; }
.pie__columnas { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); gap: 40px var(--gutter); padding-block: 80px 72px; }
.pie__col { grid-column: span 3; }
.pie__col:first-child { grid-column: 1 / span 4; }
.pie__col:last-child { grid-column: 9 / -1; }
.pie__rotulo { margin-bottom: 14px; color: var(--niebla); font: 600 16px/1.2 var(--sans); letter-spacing: .08em; text-transform: uppercase; }
.pie__col ul { display: grid; gap: 2px; }
.pie__col a { display: inline-flex; align-items: center; min-height: 40px; color: var(--hueso); text-decoration: underline; text-decoration-color: transparent; text-decoration-thickness: 1px; text-underline-offset: 6px; transition: text-decoration-color .2s; }
.pie__col a:hover { text-decoration-color: var(--senal); }
.pie__donde { padding-top: 8px; color: var(--niebla); max-width: 30ch; }
.pie__base { display: flex; justify-content: space-between; gap: 8px 24px; flex-wrap: wrap; padding-top: 24px; border-top: 1px solid rgba(169, 185, 199, .2); color: var(--niebla); font-size: 16px; }
.pie__credito { opacity: .75; }
.pie :focus-visible { outline-color: var(--hueso); }

.corto { display: none; }

@media (max-width: 1100px) {
  .cab__menu { gap: 20px; }
  .nodo { width: 236px; }
  .nodo__nombre { font-size: 21px; }
  .trabajos__grilla { gap: 48px; }
  .sistema { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 8px 0; }
  .sistema li:nth-child(2)::after { display: none; }
  .miedos__grilla { grid-template-columns: 1fr; gap: 40px; }
  .miedos__cab { position: static; }
  .soporte__grilla { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .apoyo:last-child { grid-column: 1 / -1; }
  .apoyo:last-child .apoyo__visual { align-items: flex-start; }
  .apoyo:last-child .sp-reporte { width: min(100%, 520px); }
}

@media (max-width: 820px) {
  :root { --cab: 64px; }
  body { font-size: 17px; }
  .cab__menu { display: none; }
  .cab__fila { justify-content: space-between; gap: 12px; }
  .cab__logo { font-size: 34px; }
  .cab__boton { min-height: 44px; padding: 10px 16px; }
  .encabezado { grid-template-columns: 1fr; gap: 16px; }
  .hero__compra { translate: -50% 0; }
  .frase { min-height: calc(100svh - var(--cab)); padding-block: 72px; }
  .js .frase { height: 140svh; padding-block: 0; }
  .js .frase__fijo { top: calc(var(--cab) + 8svh); padding-block: 48px 32px; }
  .servicios { padding-block: 72px 88px; }
  .trabajos, .miedos, .soporte, .valores { padding-block: 88px; }
  .diagrama { height: auto; padding-left: 28px; }
  .diagrama__lineas { display: none; }
  .diagrama::before { content: ""; position: absolute; left: 7px; top: 100px; bottom: 40px; border-left: 1px dashed var(--niebla); }
  .centro { position: relative; left: auto; top: auto; translate: none; width: 132px; height: 132px; margin: 16px 0 36px -14px; }
  .centro__punto { width: 10px; height: 10px; margin: -5px 0 0 -5px; }
  .diagrama__fondo { left: 52px; top: 82px; width: 2000px; height: 2000px; }
  .nodo { animation: none; }
  .nodos { display: grid; gap: 20px; }
  .nodo { position: relative; left: auto; top: auto; translate: none; width: auto; }
  .nodo::before { content: ""; position: absolute; left: -26px; top: 50%; width: 22px; border-top: 1px dashed var(--niebla); }
  .hero__canal { top: calc(var(--cab) + 12px); bottom: auto; }
  .asistente, .js .asistente { min-height: 0; height: auto; display: block; padding-block: 88px; }
  .js .asistente__fijo { position: static; height: auto; display: block; }
  .asistente__grilla { grid-template-columns: 1fr; grid-template-areas: "texto" "cel" "precio"; gap: 40px; }
  .tel { height: 620px; }
  .trabajos { min-height: 0; display: block; }
  .trabajos__grilla { grid-template-columns: 1fr; gap: 48px; }
  .demo { padding: 0 14% 32px 0; }
  .demo__cel { width: 34%; bottom: -32px; border-width: 5px; border-radius: 20px; }
  .demo__cel img { border-radius: 15px; }
        .numeros, .auditoria { min-height: 0; padding-block: 88px; }
  .recorrido { margin-top: 40px; }
  .sistema__titulo { margin-top: 56px; }
  .sistema { grid-template-columns: 1fr; gap: 0; }
  .sistema li { padding: 22px 0 24px 0; }
  .sistema li::after { display: none; }
  .duda__boton { font-size: 22px; min-height: 72px; padding: 22px 0; gap: 16px; }
  .duda__signo { width: 36px; height: 36px; }
  .duda__interior p { padding: 0 0 28px; }
  .duda__num { width: 1.8em; }
  .soporte__grilla { grid-template-columns: 1fr; }
  .apoyo:last-child { grid-column: auto; }
  .apoyo__visual { min-height: 0; padding: 20px; }
  .valores__grilla { grid-template-columns: 1fr; gap: 40px; }
  .valores__autor, .valores__texto { grid-column: 1 / -1; }
  .valores__autor { width: min(100%, 280px); }
  .auditoria__grilla { grid-template-columns: 1fr; gap: 40px; }
  .form { padding: 24px 20px; }
  .form .boton { width: 100%; }
  .pie { padding-block: 64px 72px; }
  .pie__cabeza { flex-direction: column; align-items: flex-start; gap: 28px; }
  .pie__columnas { grid-template-columns: 1fr 1fr; padding-block: 56px; }
  .pie__col a { min-height: 44px; }
  .pie__base { flex-direction: column; }
  .pie__col, .pie__col:first-child, .pie__col:last-child { grid-column: auto; }
  .pie__col:last-child { grid-column: 1 / -1; }
}

@media (max-width: 560px) {
  .cifras { grid-template-columns: 1fr; gap: 40px; border-top: 0; padding-left: 32px; }
  .cifra { padding-top: 0; }
  .cifras dt > span:last-child { min-height: 0; }
  .cifra::before { left: -32px; top: 4px; }
  .recorrido__linea { left: 4px; top: 10px; width: 2px; height: var(--largo); margin-top: 0; }
  .recorrido__linea i { transform: scaleY(var(--avance, 1)); }
  .cifras dd { font-size: clamp(52px, 15vw, 64px); }
  .cifra--roas dd { font-size: clamp(64px, 19vw, 84px); }
  .demo { padding: 0; }
  .demo__nav { display: none; }
  .demo__cel { position: relative; right: auto; bottom: auto; width: min(260px, 72%); margin-inline: auto; border-width: 7px; border-radius: 30px; }
  .demo__cel img { border-radius: 23px; }
  .demo__play--cel { display: grid; width: 76px; height: 76px; }
  .demo.reproduciendo .demo__nav { display: block; margin-bottom: 24px; }
    .tipos__nombre { font-size: 21px; }
  .cifras dt { font-size: 16px; }
  .firma { font-size: 48px; }
  .tel { width: min(320px, 100%); }
}

@media (max-width: 420px) {
  .largo { display: none; }
  .corto { display: inline; }
  .cab__logo { font-size: 30px; }
  .cab__boton { padding-inline: 14px; }
}

@media (prefers-reduced-motion: reduce) {
  .duda__panel, .duda__interior, .duda__signo svg { transition: none !important; }
  .js .frase { height: auto; min-height: 100svh; display: flex; }
  .js .frase__fijo { position: static; height: auto; }
  .js .asistente { height: auto; min-height: 100svh; display: flex; }
  .js .asistente__fijo { position: static; height: auto; }
  .frase__cursor, .msj--tipeo { display: none !important; }
  .hero__placa > * { animation: none; opacity: 1; transform: none; }
  .logo .p::after, .centro__punto, .hero__baja::after, .orbita, .nodo, .diagrama__lineas line { animation: none; }
  .logo .p::after, .hero__mira .p::after { display: none; }
}